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August 29, 2018

How Gordon Ramsay’s “Playing with Fire” influenced us

By Keith Van Niekerk

Playing with Fire by Gordon Ramsay has been a hugely influential book for Investments in how we design ourselves to enable and add value to our portfolio companies. The book is  about Ramsay, his second autobiography, which charts his rise from a chef working 16-hour, six-day weeks, to the brand and business empire we know and recognise today.

However, if you look a bit deeper, it is as much about those who contributed to and enabled Ramsey’s success as much as Ramsey himself. In his case, his father-in-law Chris Hutcheson, who Ramsay credits throughout the book, played an instrumental role in the opening of his first restaurant in 1998, Restaurant Gordon Ramsay, which was awarded its third Michelin star in 2001. He was Ramsay’s mentor and business partner for much of his career.

While the two have since parted ways, Ramsay would not be the person he is, nor would his business empire and public image exist, without Hutcheson’s contribution.

At Letsema, we want the “Chef to be the Chef”, designing ourselves around the “Father-in-law”, where we let our operating partners focus on running the business, product development, making the product and selling it.

At the same time, we design ourselves as a holding company that compliments the operating skills of our partners, through building out our centres of excellence and focusing on business enablement, M&A, partnering, strategy, commercial market development, marketing and people.

The Chef Father-In-Law structure allows Letsema to perform these activities while giving our operating partners the space they need to excel at what they do. Companies become great companies when allowed to grow, and are enabled in the right way, which is what we always seek to do.

Want to learn more about Letsema Consulting? Connect with our staff on LinkedIn or call 011 233 0000.

investments, letsema

Keith Van Niekerk

Keith, as Head of M&A & Partnerships at Letsema, oversees Letsema’s investment and fund-raising activities and manages the relationships Letsema maintains with its different subsidiary and investment partners. Working with the executive team, he plays an active role in the strategy and operations of Letsema’s different businesses.

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Copyright 2021 Letsema. All rights reserved
  • About
    • Overview
      • Philosophy & Values
      • Founding Principles
    • Origin Story
      • Timeline
      • The Venda Drum
    • People
      • Leadership
      • Executive
      • Consulting Partners
      • Letsema
    • Contact
      • Contact Us
      • Directions
    • Foundation
      • Overview
      • Leadership Development
      • High Impact Programmes
  • Consulting
    • STRATEGY & INNOVATION
      • Strategy, Organisational Design & Innovation
      • Quantitative modelling and research
      • Operational Excellence
      • Tourism Services
    • TECHNOLOGY & CHANGE
      • Technology Implementation
      • Customer Experience
      • Technology Strategy
      • Change and Culture Transformation
    • VENTURES & IMPACT ADVISORY
      • SME and ESD Services
      • Economic Development and Transformation
    • PUBLIC SECTOR & EDUCATION
      • Strategy-to-Impact Alignment
      • Leadership, Culture and Organisational Agility
      • Financial Resilience
      • Institutional Excellence & Service Centricity
      • Digital Transformation & Innovation
      • Capital Projects, PPPs & Sustainable Infrastructure
    • FINANCIAL SERVICES
      • Strategy & Innovation
      • Workforce & Sustainability
      • Digital & Operational Excellence
      • Research & Analytics
      • Risk & Regulatory
    • PROCUREMENT & SUPPLY CHAIN
      • Procurement & SCM Advisory
      • Procurement & SCM Technologies
  • Insights
  • Investments
    • Overview
      • Partnership Philosophy
      • Investment Framework
      • Centres of Excellence
    • Marlyn Consolidated
      • Marlyn Vulindlela
      • Marlyn Chemicals
    • ServWorx
      • Industrial Garment Rental
      • Laundry Services & Management
      • Specialist Workwear
    • Normandien Farms
      • Tekwani Mills
      • Thirsti Water
    • Transnova
      • Transport Management Systems
      • Logistics Strategy Development
      • Automated RFP & Fleet Configuration
    • THE LETSURE GROUP
      • Corporate, Commercial, Specialised and Personal Insurance
      • Technology Driven
      • Scale Efficiencies
    • Kaelo Energy
  • Careers
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